Farrah is Chief of Staff at Felix Capital. She has 10+ years of operating experience in startups, corporates and agencies, in London and in the United States (New York and Boston). She has held leadership positions in marketing, operations, and strategy, with previous roles including Director of Marketing Operations at Deliveroo, and as the co-founder of Prettly, one of London's first marketplaces for at-home beauty treatments.
Farrah has an undergraduate degree in English from Mount Holyoke College in the US and an MBA from London Business School in the UK. While she now lives in London, she grew up in a small town in the White Mountains of New Hampshire (USA) and is Pakistani by background.
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